Call it the "Hatfields & McCoys effect." While factually-based drama is not a new phenomenon, the massive success of History's miniseries starring Kevin Costner (averaging close to 14 million viewers over three nights) put the genre back on the programming radar in a major way for networks around the world. How can factual producers take advantage of this trend, what do they need to know before taking a stab at the genre, and what are networks looking for in factual drama?

Moderating

Debbie Adler Myers
GM and EVP
Science Channel

Speaking

Michael Cascio
EVP Programming
National Geographic Channel

Dolores Gavin
EVP, Development & Production
Discovery Channel

Leslie Greif
Founder and CEO
Thinkfactory Media

Dirk Hoogstra
EVP, Development & Programming
History

Jane Root
CEO
Nutopia

John Smithson
Creative Director
Arrow Media