Alon Shtruzman, Managing Director, Keshet International, is charged with scaling up the group's international production and distribution wherewithal, and expanding its footprint to new territories. He also serves as Alternate for Keshet CEO Avi Nir on the Board of The International Academy of Television Arts & Sciences.
Shtruzman is a seasoned media executive and one of the founding fathers of Israel’s multi-channel industry. In the early 1990's, Shtruzman joined Israel's Cable Programming (ICP), the consortium established by local cable providers to jointly acquire and produce content. There, he was instrumental in building the country's first narrowcast channels. In 1995, after serving as Creative Director and Head of Original Production for ICP, he joined the founding team of Israel's first independent channel producer, Noga Communication.
After spending several years abroad developing Noga’s international business, Shtruzman returned to Israel and founded the country's first interactive TV studio, Zoe Interactive. In 2004, Shtruzman returned to ICP, this time as Managing Director. During this term, he introduced Israel's pioneering VOD service, while commissioning a number of successful shows and feature films, including Someone to Run With, The Arbitrator and the acclaimed show In Treatment, which was sold to HBO and became the first Israeli drama series which was remade in the US.
In 2007, Shtruzman tapped into the international market, serving in a number of senior positions with News Corp.’s Fox International Channels, as well as COO and President of Media for Playcast.
Shtruzman was featured in Variety’s 2013 Dealmakers Impact Report for his contribution to the international expansion of Keshet International, including establishing outposts in the U.S., U.K., Canada and Australia
Speaking at: Format Focus