Marriott Marquis | Washington, DC | Monday, January 23 – Thursday, January 26, 2017


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What Makes a Hit?

Wednesday, January 25, 2017
3:45 PM - 4:45 PM

As media has become more fragmented, the formula for determining what makes a show a hit has altered, and different factors are increasingly entering the mix in deciding what gets green lit, or renewed. What is the key criteria for having a hit show in 2017? In this session, you'll hear from various perspectives, ranging from the programming strategy and research worlds to production execs in the trenches, to get a clearer picture of what data determines success for networks today.

Sponsored by


Jane Millichip
Managing Director
Sky Vision


Christian Drobnyk
EVP, Programming Strategy & Acquisitions
Lifetime Television

Adam Reed
Thinkfactory Media

Matt Robins
Creative Director
October Films

Amir Shahkhalili

Courtney White
SVP, HGTV & Food Network
Travel Channel

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