Sam Barcroft formed Barcroft Media in 2003 to provide editorial content to the international print media. Over the past decade the business has operated at the leading edge of the transition from analogue to digital media, now employing over fifty staff in bureaux in London, New York and New Delhi.
The business aims to become the leading global provider of factual content by creating, licensing, distributing and publishing news depicting ‘the amazing side of life’ across its constituent core businesses;
Barcroft Media - an established editorial content agency that specialises in content creation and distribution. The company licenses and distributes text, photography, TV documentaries and short form video clips to producers, publishers, broadcasters and digital platforms in over 50 countries.
Barcroft Productions creates original linear and digital TV programming for brands and a broad range of UK and international networks including The Outsiders (MTV), Body Bizarre (TLC), Inside The KKK (Channel 4) and Bear Grylls: Man vs. Everest (Discovery).
Barcroft TV - one of YouTube’s most watched factual channels with over 2.4 million subscribers, 2 billion views to date and is a key component of the group’s multi-platform channel offering, serving as an incubation channel for Barcroft Productions.
Barcroft Plus, the fastest growing business within the Barcroft group specialises in integrating brand messaging and authentic editorial stories creating powerful new marketing opportunities for brands.
Channel 4 recently invested in Barcroft Media via its Growth Fund.