Session

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Status Update

Tuesday, January 24, 2017
2:30 PM - 3:30 PM
SALON ABC

The interplay between social media and television content remains vital and vibrant, but the scene is constantly shifting (see the rise of Facebook Live as a prime example). What are the best platforms for content now, which ones are on the way, and which ones are passé? What partnerships are emerging between social platforms and networks/producers and what hot new platforms are looking to enter the content space via partnerships? And what are the social media strategies that just might result in ratings? Get the latest status update on the ever-changing world of social media through this session.