Session
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Monday, January 23
3:00pm - 3:45pm
Salon 5
CASE STUDY: INSIDE THE ‘REAL HOUSEWIVES’ PHENOMENON
CASE STUDY: INSIDE THE ‘REAL HOUSEWIVES’ PHENOMENON
Monday, January 23
3:00pm - 3:45pm
Salon 5
CASE STUDY: INSIDE THE ‘REAL HOUSEWIVES’ PHENOMENON
Since its debut in 2006 with The Real Housewives of Orange County, the Real Housewives franchise has become something of an unscripted empire unto itself, with 11 American editions, 19 international versions (and growing) and multiple spin-offs. And more than 15 years after that first series hit pop culture via Bravo, the Housewives train shows no sign of slowing down. In this special case study, you’ll hear from some of the main figures behind the phenomenon and learn the inside story behind how the franchise evolved and turned into the reality juggernaut it is today.