Speaker Betsy LeBlanc
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Betsy LeBlanc, Director, PBS International has more than 22 years of broadcast sales and marketing experience. LeBlanc helped to launch the division as WGBH International in 1997 and has been instrumental in the successful growth of the company. In her current role she is responsible for the direction and implementation of sales and marketing strategies for the division as well as the day to day management of sales to the United States, United Kingdom, Scandinavia, Eastern Europe and Africa. Prior to WGBH, LeBlanc spent many early years in media marketing and sales at Monitor Radio; Monitor Television and CBS News as well as several prominent Boston public relations firms.
Speaking on: Meet an Expert - Distributors